The Internet Archive is seeking a Development Email Campaign Manager who can take our online fundraising campaigns to the next level. Since 2011, we have grown our donations by a whopping 4000%. But we know that’s only the beginning. As the development team’s Email Campaign Manager, you will be creating strategies and messaging to engage our donors throughout the year and turn more of our millions of daily users into supporters. Your goal will be to increase all metrics of success, from retention to conversion and overall revenue. You will be charged with designing and testing new messages and layouts, both on our website and through email. This is a both a creative and an analytical role, requiring superb email communication skills and the ability to analyze data, devise new processes and co-create new tools.
You will report to the Director of Partnerships and work with a small but mighty development team to conceive of and execute many modes of communication, from end-of-year campaign materials to on-boarding emails, newsletters to events.
As the Development Email Campaign Manager, you should be a talented communicator and online marketing whiz. You are as good at listening as you are at writing, and can be exceedingly persuasive, especially in the form of must-open emails. You are comfortable absorbing campaign data and using it to convey the lessons of a campaign. You are very good with technology and can experiment with new platforms. You have the creativity and vision to lead fundraising initiatives of all kinds. You are delighted to ask others for all kinds of support. You have lots of energy, work hard, meet your deadlines and will put in 150% to get a job done well. No task is too unimportant for you to handle and no challenge is too daunting for you to tackle.
You will be working to:
About the Internet Archive: a non-profit library, headquartered in San Francisco, with an ambitious mission: to provide universal access to all knowledge -- the books, Web pages, audio, television and software of our shared human culture. Our 170 engineers, archivists, librarians, and team members have built one of the top 300 websites in the world. The Internet Archive digitizes 1000 books a day and collections a hundred million web pages a week to offer free services. In its 20 years, it has built one of the largest digital libraries in the world by working with hundreds of national and international libraries, archives, museums, universities, and nonprofits. https://archive.org / https://openlibrary.org
Further reading and media:
Internet Archive Blog: http://blog.archive.org/
The New Yorker: Jill Lepore's "The Cobweb: Can the Web be Archived?" http://www.newyorker.com/magazine/2015/01/26/cobweb
Medium: "Never Trust a Corporation to do a Library's Job": https://medium.com/message/never-trust-a-corporation-to-do-a-librarys-job-f58db4673351
PBS Newshour: Internet History if Fragile
Internet Archive is an Equal Opportunity Employer M/F/D/V/L/G/B/T and will consider for employment, qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Chance Ordinance.